Digital Marketing Services

Strategic, data-driven digital marketing campaigns that build brand awareness, generate qualified leads, and accelerate revenue growth for your business.

What We Do

What Is Digital Marketing?

Digital marketing encompasses all marketing efforts that use electronic devices or the internet to connect with current and prospective customers. It includes social media, search engines, email, content creation, paid advertising, and more — working together to build your online presence and drive business results.

At Zurihub Technology, we take a holistic approach to digital marketing. Rather than treating each channel in isolation, we create integrated campaigns where social media, paid ads, content, email, and SEO work together to amplify your message and maximize return on investment.

Whether you are a startup looking to build brand awareness or an established business aiming to dominate your market, our team of marketers, content creators, and data analysts craft strategies that move the needle on the metrics that matter most to your bottom line.

Digital marketing services by Zurihub Technology
Trends & Strategy

We stay ahead of digital marketing trends and align every campaign with your business goals — from social and paid ads to content and analytics.

Our team combines creativity with data to maximize reach, engagement, and return on investment. We track what works, test new channels, and adapt strategies so your budget drives real growth instead of vanity metrics.

Whether you need brand awareness, lead generation, or sales conversion, we build integrated campaigns that speak to your audience at every stage of the journey — and we report in plain language so you always know where your money is going.

  • ✓ Trend-led creative and messaging that resonates in your market
  • ✓ Data-driven optimization for better ROI over time
  • ✓ Clear reporting and strategy calls so you stay in the loop
Digital marketing trends and strategy
Our Services

Our Digital Marketing Services

We offer a full suite of digital marketing services designed to reach your audience wherever they are online and convert them into loyal customers.

Social Media Marketing

Strategic content creation and community management across Facebook, Instagram, LinkedIn, Twitter/X, and TikTok. We build engaged audiences, create viral content, and turn followers into paying customers through targeted social campaigns.

PPC Advertising

Google Ads, Facebook Ads, and Instagram Ads management with precise audience targeting, compelling ad creative, A/B testing, and continuous optimization to maximize your return on ad spend (ROAS).

Content Marketing

Blog writing, infographic design, video production, case studies, whitepapers, and content distribution strategies that position your brand as an industry thought leader and attract organic traffic.

Email Marketing

Automated email sequences, newsletter campaigns, lead nurturing flows, promotional campaigns, and customer retention emails with high open rates and click-through optimization.

Brand Strategy

Brand positioning, messaging framework, visual identity development, competitive analysis, and brand voice guidelines that create a consistent, memorable brand experience across all channels.

Analytics & Reporting

Campaign performance tracking, conversion attribution, ROI analysis, custom dashboards, monthly strategy reports, and data-driven recommendations for continuous optimization.

Our Process

How We Grow Your Business Online

Our proven digital marketing methodology ensures every campaign is strategic, measurable, and aligned with your revenue goals.

1

Discovery & Research

We analyze your business, target audience, competitors, and current marketing efforts to identify opportunities and build a data-backed strategy foundation.

2

Strategy Development

We create a custom marketing plan with channel selection, content calendar, ad budgets, KPI targets, and campaign timelines aligned with your goals.

3

Creative Production

Our creative team produces compelling content — graphics, videos, copy, and ad creatives — tailored for each platform and audience segment.

4

Campaign Launch

We launch campaigns with precise targeting, A/B testing, and conversion tracking to ensure every shilling of your marketing budget is working hard.

5

Optimize & Scale

We continuously monitor performance, optimize underperforming elements, scale winning campaigns, and reallocate budgets to maximize ROI.

6

Report & Refine

Monthly reporting with transparent metrics, insights, and strategic recommendations to keep your marketing evolving and delivering better results.

Why It Matters

Why Your Business Needs Digital Marketing

Over 4.5 billion people are online. Digital marketing is no longer optional — it is the most effective way to reach, engage, and convert your ideal customers.

Reach Targeted Audiences

Unlike traditional advertising, digital marketing lets you target specific demographics, interests, behaviors, and locations — reaching only the people most likely to buy.

Measurable Results

Every click, impression, and conversion is tracked. You know exactly what is working, what is not, and how every shilling of your budget performs.

Cost-Effective Growth

Digital marketing delivers better ROI than traditional channels. Start small, test, and scale what works — making it accessible for businesses of all sizes.

Build Brand Authority

Consistent, valuable content and strategic social presence establish your brand as a trusted authority in your industry, building long-term customer loyalty.

Compete with Larger Brands

Digital marketing levels the playing field. A smart strategy can help a small business outperform much larger competitors online.

24/7 Lead Generation

Your campaigns work around the clock, generating leads and sales even while you sleep — unlike traditional business hours.

Getting Started

What You Need to Get Started

These elements help us launch effective campaigns faster and deliver results sooner.

A Professional Website

A quality website is the hub of all digital marketing. If you need one, our web development team can help.

Social Media Accounts

Business profiles on relevant platforms. We can create and optimize these for you if they don't exist yet.

Branding Assets

Your logo, brand colors, fonts, and any existing brand guidelines for visual consistency across all channels.

Target Audience Profile

Who are your ideal customers? Demographics, pain points, online behavior, and buying triggers help us create laser-focused campaigns.

Marketing Budget

A defined monthly budget for ad spend and management so we can plan realistic campaigns with measurable outcomes.

Business Goals

Clear objectives — brand awareness, lead generation, online sales, store visits — so every campaign is built to deliver what matters most.

Results

Expected Outcomes

Here is what businesses typically achieve when partnering with Zurihub for digital marketing.

5x

Social Engagement

Dramatically increased likes, shares, comments, and follower growth across all platforms.

3x

More Leads

Targeted campaigns generate significantly more qualified leads and sales inquiries.

200%

Return on Ad Spend

Optimized campaigns consistently deliver strong ROAS through precise targeting and creative testing.

Top

Brand Visibility

Your brand becomes recognized and trusted across your target market through consistent presence.

FAQs

Frequently Asked Questions

Common questions about our digital marketing services answered.

Digital marketing costs vary based on channels and scope. Social media management starts from KES 15,000/month, PPC management from KES 25,000/month plus ad spend, and comprehensive multi-channel packages range from KES 50,000 to KES 200,000+ per month. We customize every package to match your specific budget, industry, and business objectives.
The right platforms depend on your target audience and business type. Facebook and Instagram work well for most B2C businesses in Kenya. LinkedIn is essential for B2B companies and professional services. TikTok is growing rapidly for brands targeting younger demographics. During our strategy phase, we analyze your audience and recommend the platforms that will deliver the strongest ROI.
Timelines vary by channel. Paid advertising (Google Ads, Facebook Ads) delivers immediate results — you can start generating leads within days of launch. Social media organic growth typically shows meaningful traction within 1-3 months of consistent posting. Content marketing and SEO are longer-term strategies that build momentum over 3-6 months but deliver compounding returns.
Yes, we handle complete campaign management including strategic budget allocation across platforms and campaigns, bid optimization, audience testing and refinement, creative development and A/B testing, and continuous performance monitoring. You set the total monthly ad budget and we work to maximize every shilling for the best possible return.
Absolutely. We offer comprehensive brand strategy services including brand positioning research, messaging framework development, visual identity guidelines, tone of voice documentation, competitive differentiation strategy, and brand audit services. A strong brand foundation makes all marketing efforts more effective and cohesive.
We track comprehensive metrics that directly tie to your business goals: reach, impressions, engagement rates, website traffic, lead generation, conversion rates, cost per lead, cost per acquisition, return on ad spend (ROAS), and revenue attribution. You receive detailed monthly reports with clear dashboards, insights, and data-driven recommendations for continuous improvement.

Ready to Grow Your Business Online?

Get a free marketing consultation and discover how our data-driven strategies can generate more leads, sales, and brand awareness for your business.

Get a Free Consultation Call +254 758 256 440